Derek Sivers — The Joys of an Un-Optimized Life, Finding Paths Less Traveled, Creating Tech Independence (and Risks of the Cloud), Taking Giant Leaps, and Picking the Right “Game of Life” (#668)
Illustration via 99designs “I think that saying ‘good enough’ is a superpower.” — Derek Sivers Derek Sivers (@sivers) is an author of philosophy and entrepreneurship, known for his surprising, quotable insights and pithy, succinct writing style. He is a former musician,…
Specific A/B Tests on the Checkout Page for Conversion Rate Optimization
03rd Jun 2020 – In a yearly survey conducted by e-tailing, 92{1652eb1ffa4184925f6a63a9c04ea6b421acb7a78117241e7d4325cdca8339fa} of the users put A/B testing in second place as one of the most important tools for conversion rate optimization, behind web analytics. It’s an astonishing feat, but…
Totango AI innovations set to boost customer success productivity
Welcome to the era of “do more with less.” That phrase has become the earworm of 2023, stuck in our head no matter how many other tunes we try to sing. In this uncertain time, many business leaders are seeing…
Dr. Gül Dölen on Rethinking Psychedelics, New Applications (Autism, Stroke, and Allergies), The Neurobiology of Beginner’s Mind, Octopuses on MDMA, and The Master Key of Metaplasticity (#667)
Illustration via 99designs “Psychedelics have this property, which William James pointed out over 100 years ago, of creating this sense of what he called the noetic property, this feeling that ‘Now that I’ve had this experience, I know the really…
Experimentation Provides Certainty in Uncertain Times
03rd Jun 2020 – Just gonna go straight for the elephant in the room: COVID-19. It’s had a wildly transformative effect on our current daily lives. Our carefully crafted business plans have been thrown out the window. If you’re in…
Blog | Conversion
Blog | Conversion Why do users convert? Introducing our Lever Framework AllBehavioural EconomicsCompany NewsConversion OptimizationData & AnalyticsDesign & UXEventsFeatureGeneralProcess & OperationsStrategyTech & DevelopmentTools & PlatformsUX Research All Behavioural Economics Company News…
Why homegrown tools won’t cut it for scaling customer success programs
Over the past 15 years, we have seen dramatic—even seismic—changes in technology. Whether it’s opening a bank account from the comfort of your couch, navigating an unfamiliar city, or building new relationships, we’re increasingly turning to technology to solve challenges…
In Case You Missed It: March 2023 Recap of “The Tim Ferriss Show” (#666)
Welcome to another episode of The Tim Ferriss Show, where it is my job to deconstruct world-class performers to tease out the routines, habits, et cetera that you can apply to your own life. This is a special inbetweenisode, which serves…
Why We Chose Meaningful Company Values Over Fast Growth
03rd Jun 2020 – It’s the little things that count. What I want to share in this post rarely makes it to release updates or even the blog, because it’s a tough conversation to have. Losing customers for the higher…
Blog | Conversion
Blog | Conversion Why do users convert? Introducing our Lever Framework AllBehavioural EconomicsCompany NewsConversion OptimizationData & AnalyticsDesign & UXEventsFeatureGeneralProcess & OperationsStrategyTech & DevelopmentTools & PlatformsUX Research All Behavioural Economics Company News…
How customer success teams drive value through collaboration
Recent years have seen an astonishing rise in the popularity of subscription-based products and services. The world of ownership is being replaced by Spotify, Hulu, Amazon Prime, and a host of other on-demand services. And of course, customers can easily…
CEO Coach Matt Mochary — Live Coaching with Tim, Why Fear and Anger Give Bad Advice, How to Perform Personal Energy Audits, The Power of Accountability Partners, Delegation Tips, Strategies for Hiring the Right People, and More (#658)
Illustration via 99designs “Fear and anger give bad advice.” — Matt Mochary Matt Mochary (@mattmochary) coaches the heads of top Silicon Valley tech investment firms and companies on how to be the best leaders and build the best organizations possible. …
Boosting eCommerce Conversions with Video
03rd Jun 2020 – Every eCommerce platform benefits when their site is getting plenty of visits, and that is great. But what matters most is that those visits become conversions. After all, those are the ones that will impact your bottom line!…
February 2022: Experimentation News Round Up
How Managers Can Build a Culture of Experimentation Harvard Business Review | By Frank V. Cespedes and Neil Hoyne “The hardest challenges in testing are internal processes, especially the need to work collaboratively to define a problem. Most managers are…
Totango product innovations help CS drive predictable revenue growth
It’s no secret that businesses have been hit hard in 2023. With budgets being cut, staff being laid off, and sales cycles getting longer, many businesses are feeling the pressure, especially in the tech sector. To survive this tough “do…
Danny Meyer, Founder of Shake Shack — How to Win, The Art of The Graceful “No,” Overcoming Setbacks, The 6 Traits of Exceptional People, The 4 Quadrants of Performance, Lessons from Hospitality Excellence, and More (#665)
Illustration via 99designs “I spent the first 10 years of my career almost exclusively focused on trying to motivate problem employees to be better, like the weeds. What I learned was that our employees are like sunflowers. They will turn…
4 Things Teleconferencing Companies can do to Handle the COVID Growth
03rd Jun 2020 – The teleconferencing industry is experiencing major growth during this pandemic. As access to offices vanished because of lockdown measures, many workers have transitioned into remote work — working from the safety of their homes. Netskope reports…
Spotlight: Nationwide’s Julia Barham on research techniques that drive expansive growth
From her time at Capital One and The Motley Fool, to her current role at Nationwide, Julia Barham has a history of powering growth and customer engagement across the entire lifecycle of a product. As the Director of an Innovation…
13 Customer Success Manager Skills to Look for When Hiring
Hiring team members with the right customer success manager skills is critical for the effectiveness of your CS team and strategy. Here we’ve identified the 13 most essential qualities to consider when hiring a CS manager. We’ll cover these below, along with…
Michael Mauboussin — How Great Investors Make Decisions, Harnessing The Wisdom (vs. Madness) of Crowds, Lessons from Race Horses, and More (#659)
Illustration via 99designs “Wall Street, even to this day, is replete with lots of rules of thumb and sort of old wives’ tales and shorthands for how to do things. And some of these things, when I would sit there…
How to Increase Website Engagement During the 2020 Pandemic & Recession
03rd Jun 2020 – Online user behavior has changed. Consumer behavior is in a state of flux as people adapt to a world remarkably different from the one they are accustomed to. In March, Google reported that searchers’ immediate needs…
March 2022: Experimentation News Round Up
Imbalance detection for healthier experimentation Etsy Code as Craft Blog | By Stephane Shao, Lyubov Ignatovsky, Julie Beckley In this post, the Etsy experimentation team share their challenges with “imbalance” and how they can now automatically detect it, how it…
Customer Success Team Structure: Four Best Practices
Your customer success team structure forms the organizational backbone supporting your CS strategy. A well-designed structure can help you streamline your operations for greater efficiency to deliver your customers better results. In this blog, we’ll share some of the most important keys…
Dr. Kelly Starrett — The Magic of Movement and Mobility, Training for Range of Motion, Breathing for Back Pain, Improving Your Balance, and More (#664)
Illustration via 99designs “Be consistent before you’re heroic.” — Kelly Starrett Kelly Starrett, DPT (@thereadystate) is one of my favorite performance coaches. When I have problems other people can’t solve, I call Kelly. He’s also a treasure trove of one-liners. He is,…