Converting techniques

7 A/B Testing Examples Made Possible With Convert Integrations

28th May 2020 – Did you know that 56{1652eb1ffa4184925f6a63a9c04ea6b421acb7a78117241e7d4325cdca8339fa} of marketers consider lack of Martech integration a hindrance to marketing success? Integrations make Martech and, by extension, marketing operations run like a well-oiled machine. Marketers use a host of applications…

The Random Show with Kevin Rose — The $1M Bitcoin Bet, Japanophilia, Rare IPAs, Preventing Hangovers, AI Companions, Fringe Discords, Affordable Luxuries, High-Fidelity Audio, and Much More (#670)

Illustration via 99designs Technologist, serial entrepreneur, world-class investor, self-experimenter, and all-around wild and crazy guy Kevin Rose (@KevinRose) rejoins me for another episode of The Random Show. In this one, we discuss affordable luxuries for priceless lives, suiting up for a visit to…

How the Open Source Community Fought COVID-19

29th May 2020 – The novel coronavirus outbreak sparked an unprecedented response from the tech community. Open source projects related to COVID-19 have been popping up from all over the world, meant to not only help spread vital information to…

So You Love (or Hate) AI Art… Here’s the Same Recommendation

Roughly five months ago, I held an AI art competition related to the fantasy world I’ve been building. I was trying to peek around corners, as I often do with new technologies. Once it wrapped up, I felt a strange…

“Your Order is Corona Safe” eCommerce Banner

29th May 2020 – In these challenging times, ecommerce businesses need to adapt quickly to stay afloat. I came up with this idea to help ecommerce owners maintain and even increase their sales in times of crisis. This test uses…

Bobby Hundreds — Building an Iconic Streetwear Brand, Making $7 Million in 40 Minutes, The Power of Garfield, Why Korean Entertainment is Taking Over the World, Maintaining the Mystery, The Fickleness of Fortune, and Developing “Nunchi” (#671)

Illustration via 99designs “Koreans are known to have this emotional repression, which then manifests and converts into brilliant art, romance, and passion—and also violence—and it’s called han.” — Bobby Hundreds Bobby Hundreds (@bobbyhundreds) is an artist, designer, and storyteller based in…

A/B Testing Doesn’t Impact SEO (If You Do It Right)

29th May 2020 – Among the 200+ factors that determine how a website’s search ranking, content, links, and speed form the three key ones. Conversion rate optimization experiments (like personalizations, split URL and A/B testing) can affect each of these….

What is COVIDCRAP? And How to Benefit?

Blog /Optimization 29th May 2020 – With the Covid-19 pandemic raging, entire industries have struggled to adapt to a fast changing landscape. Unlike Ecommerce that is experiencing a boom, many industries are feeling the pinch. Hotels, airlines, restaurants and several…

How to Quickly Set Up a Remote Office. Low Budget

29th May 2020 – So COVID-19 has you working from home, “for now”. It’s not advisable to shop in person, shopping online might be a priority only for medical supplies (and other essential items). And your company might not be…

The Role of Customer Behavior Modeling in Conversion Rate Optimization

29th May 2020 – The purpose of conversion rate optimization (CRO) is to convince web users to behave in a certain way upon visiting a website, opening an email, or reading a blog post. The desired behavior is one that…

Why You Need Customer Behavior Models and How to Create Them

01st Jun 2020 – Over the past few years, marketers have started to adopt far more data-driven tools and methodologies than ever before. They’ve done so because the sheer amount of data available about their customers (and potential customers) is…

Things Ecommerce Businesses Can Do To Support Customers Amidst The Coronavirus Outbreak

01st Jun 2020 – With the Covid-19 pandemic, ecommerce is experiencing a boom in most parts of the world. As consumers stay home to curb the spread of the coronavirus, buying important supplies online is the only path left. Chinese…

Making Life & the World Better from Quarantine

01st Jun 2020 – The world came to a standstill in March 2020, when COVID-19 cases started multiplying at an alarming rate in 200+ countries and territories. To contain the virus, many nations chose to impose strict measures, forcing billions…

The Random Show with Kevin Rose — The $1M Bitcoin Bet, Japanophilia, Rare IPAs, Preventing Hangovers, AI Companions, Fringe Discords, Affordable Luxuries, High-Fidelity Audio, and Much More (#670)

Illustration via 99designs Technologist, serial entrepreneur, world-class investor, self-experimenter, and all-around wild and crazy guy Kevin Rose (@KevinRose) rejoins me for another episode of The Random Show. In this one, we discuss affordable luxuries for priceless lives, suiting up for a visit to…

All you need to know about customer behavior modeling

01st Jun 2020 – Remember Professor Charles Francis Xavier from X-Men? Professor X, as he was fondly called, was a mutant who had the superhuman ability to read and control the minds of others.  If a person can control the…

The Entrepreneur’s Guide (+ 9 Real Examples)

12th Apr 2022 – So you’ve heard about A/B testing through the grapevine. Maybe your competitor casually mentioned it on a podcast or your marketing team thinks it’s a great idea. Or the growth agency you’re in talks with wants…

Ecommerce Needs to Sustain Normal Life

01st Jun 2020 – The Covid-19 pandemic has ground normal life to a halt in many countries. Mass lockdowns, school closures, bans on non-essential services and large gatherings have forced people indoors and limited economic activities. Industries from manufacturing to…

The Only KPI That Matters Right Now for Your Business: Consumer Confidence

02nd Jun 2020 – With the novel coronavirus pandemic still raging on, nearly 4 billion people are on lockdown worldwide. These lockdowns may range from strict nationwide stay at home orders as seen in New Zealand to partial lockdowns of…

The Difference Between Digital Attribution And Media Mix Modeling

02nd Jun 2020 – Digital attribution, media mix modeling, attribution modeling — these are connected to a much bigger and very important notion in marketing collectively known as customer behavior modeling. Though it might seem easy, there are actually some…

Kevin Kelly on Excellent Advice for Living, Universal AI Assistants, Time Machines, and The Power of Fully Becoming Yourself (#669)

Illustration via 99designs | Photo originally by Christopher Michel “Your goal in life is to be able to say on the day before you die that you have fully become yourself.” — Kevin Kelly Kevin Kelly (@kevin2kelly) helped launch and edit Wired magazine….

Stuck at Home? Try These Food & Grocery Deliveries & Services

02nd Jun 2020 – Nearly half the world’s population is on lockdown as the Covid-19 pandemic rages on. Most countries on lockdown have restricted movement except for workers providing essential services in food, healthcare, delivery, etc. As lockdowns extend and…

How to Use Convert as a Quick Deploy CMS

02nd Jun 2020 – One effect of massive stay at home orders worldwide is a change in people’s online behavior. More people are watching Netflix and YouTube on desktop devices compared to mobile devices. As lockdowns extend worldwide, people will…

A/B Tests for E-Commerce Cart Optimization

02nd Jun 2020 – Any successful e-commerce business aims to increase conversions.  A/B testing — also called split testing — can aid in achieving that goal. A/B testing involves showing two different versions of something to different groups to see…

3 Ways Tracking SaaS Customer Behavior Can Drive Growth

02nd Jun 2020 – Every single day, your SaaS customers provide you with an incredible amount of data on their behavior with your products, services, and business. This data can offer a plethora of insight on everything from their purchase…