Thiago Guimaraes

Here’s why Instagram demographics are so attractive to brands

Instagram has suddenly become the go-to social network for young adults and teens in the United States. In a new report from BI Intelligence, we unpack data from over a dozen sources to understand how social media demographics are still shifting, including the migration of young users to photo-based social networking. Access The Full Report And Its 20 Charts By Signing Up For A Trial >> Here are a few of the key takeaways from the BI Intelligence report: Instagram has edged out Facebook and Twitter in terms of prestige among young users. U.S. teens now describe Instagram as “most important,” while Facebook …