Handling Common Sales Objections – Small Business Bonfire
Before we dive into the most common sales objections, I’d like to take a moment to caveat something. Not everyone is going to buy from you (nor should they). “If you can’t help someone, don’t sell someone.” should be your…
11 Personal Finance Tips Everyone Should Know
In the hustle of everyday life, it’s easy to lose track of your financial goals. But here’s the good news: taking control of your finances is simpler than you might think. I’ve spent years guiding millions to save intelligently and…
Are There Risks in Using SEO as a Business Growth Strategy?
You’ve probably heard of search engine optimization (SEO) as a strategy to increase traffic to your website; the idea is to tweak your website and offsite strategy, so you rank higher for relevant search queries in Google, thereby resulting in…
Reclaim Backlinks + Free Google Apps Script
Most of our sequences have three emails: If we don’t hear from recipients after the entire sequence, we mark it in our database and find alternative people in the company to contact in 3 — 6 months. Before giving up…
What’s to Come and How to Prepare
Between the rising costs of living, mixed perceptions of the economy, and more, financial uncertainty impacted us all last year. Small business owners are no exception to these financial stressors, making them acutely aware of the impact these challenges can…
7 Killer Ways to Optimize Your Landing Page for Lower PPC Costs
To run scalable PPC campaigns, you need to bring down the cost-per-acquisition (CPA) metric on your PPC leads. Optimizing your PPC landing pages is one of the surest ways to do this. Doing so gives you a substantial increase in…