An Irresistible Offer: 4 Tips to Personalize Your Sales Funnel
What is an irresistible offer? Simply put … an irresistible offer is one that your audience cannot help but respond to. It’s compelling, it’s powerful and it drives action. So, how do you craft an irresistible offer? The answer comes down to personalization: presenting information that applies directly to each customer in a one-on-one, emotionally charged, and above all customized manner. To do this, I’ve put together an in-depth look at 4 “adaptive” (i.e., sometimes called “smart content”) features along with some helpful SaaSs to automate the process that you can start adding to your sales funnel today: Segmented and Personalized Emails Dynamic Images and Pricing Optimized CTAs Targeted Onsite Coupons and Incentives 1. Segmented and Personalized Emails Talk of the “death…
Optimizing Investing, Blood, Hormones, and Life (Podcast Double-Header: #63 and #65)
Discussing life and investing with Mark Hart and Raoul Pal. [DISCLAIMER: I’m not a doctor, nor do I play one on the Internet. Speak with a medical professional before doing anything medical-related, m’kay?] There is something here for everyone. This post details two jam-packed discussions — one with world-renowned macro investors and investment strategists (Mark Hart and Raoul Pal), and another with a top performance doc you’ve referenced hundreds of times (Peter Attia, MD). In both, we address dozens of topics, including: – How do you choose an optimal investment style? – …
The Psychedelic Explorer’s Guide – Risks, Micro-Dosing, Ibogaine, and More
I’m not high in this picture, despite my appearance. DISCLAIMER: DO NOT USE ANY DRUGS OR SUBSTANCES WITHOUT CONSULTING A MEDICAL PROFESSIONAL. THIS IS FOR INFORMATIONAL PURPOSES ONLY. JAMES FADIMAN, Ph.D., did his undergraduate work at Harvard and his graduate work at Stanford, doing research with the Harvard Group, the West Coast Research Group in Menlo Park, and Ken Kesey. He is the author of The Psychedelic Explorer’s Guide. Called “America’s wisest and most respected authority on psychedelics and their use,” Jim Fadiman has been involved with psychedelic research since the 1960s. In this episode, we discuss the immediate…
Amanda Palmer on How to Fight, Meditate, and Make Good Art
“Work with the man when the man can help you make your art…” – Amanda Palmer “When in doubt, remember: At the end of the day, you get to do whatever the fuck you want.” – Amanda Palmer My guest this episode is Amanda Palmer, who first came to prominence as one half of the internationally acclaimed punk cabaret duo The Dresden Dolls. Many of you have no doubt seen her surprise …
Lazy: A Manifesto
“Tim Kreider’s writing is heartbreaking, brutal and hilarious—usually at the same time. He can do in a few pages what I need several hours of screen time and tens of millions to accomplish. And he does it better. Come to think of it, I’d rather not do a blurb. I am beginning to feel bad about myself.” – Judd Apatow This post might change your life. It contains a short audio…
Inside the Mind of Glenn Beck, You Find…Walt Disney and Orson Welles?
“When I turned 30, I knew my life was at a crossroads. It was either over, or I was going to restart.” – Glenn Beck [9:10] The goal of my blog and podcast is to push you outside of your comfort zone and force you to question assumptions. This is why I invite divergent thinkers and world-class performers who often disagree. I might interview Tony Robbins and then Matt Mullenweg. Or I might have a long chat with …
How to Earn Your Freedom…And A Motorcycle Ride Across China?
This post shares two short essays that have had a profound impact on my life. They explore “lifestyle,” world travel, practical philosophies, and much more. Disclaimer: These might make you quit your job… even if you’re the boss. I’m not kidding, as I’ve seen it happen. If it comes to pass, you’ll thank me later. To see the movies I rave about in this episode, click here. For the two free protein bars I mention, click here. Here’…
Hit Filmmaker Jon Favreau’s Techniques and Routines
“The laughter doesn’t last if there is no story. Story is king. You think it’s about the laughs, but, really, it’s about investing in the story and being drawn in.” – Jon Favreau [58:55] Jon Favreau is a man of many talents. He burst onto the acting scene with his role in Rudy. He established himself as a writer with the iconic cult hit Swingers, in which he starred. Then, Favreau made his …
Triple H on Pre-Fight Rituals, Injury Avoidance, and Floyd Mayweather, Jr.
“His way of telling you that you did something wrong was hitting you in the head with a phone book in a shopping bag.” – Triple H (Paul Levesque) on learning from Killer Kowalski [10:05] “Why would I be wound up? I’m either ready, or I’m not. Worrying about it right now ain’t gonna change a damn thing.” – Floyd Mayweather, Jr. just before a fight, as recalled by Paul Levesque [34:20] Paul Levesque, more popularly known as Triple H (@TripleH), is a 13-time World Heavyweight Champion in World Wrestling Entertainment, Inc. (WWE). Not only that, …
How to Defy Gravity on Earth (And Win $2,000+ Worth of Prizes)
Unless you’ve been to outer space, the next few minutes are worth your time. Below are the details of The Zero-G Giveaway. My goal is simple: I want to you to have one of the coolest experiences on the planet. Namely, floating like an astronaut, experiencing weightlessness, and grinning ear-to-ear for a week afterward. I’m not selling anything and no purchase necessary. Just thought it’d be cool, and I have some big news coming next week, so this is a warm-up. I’m limbering up my Internet joints for action. All that said, you have less than 48 hours, so please keep…
Links for 2015-04-27 [del.icio.us]
Disinformation Visualization: How to lie with datavis | Visualising Information for Advocacy When working with raw data we’re often encouraged to present it differently, to give it a form, to map it or visualize it. But all maps lie. In fact, maps have to lie, otherwise they wouldn’t be useful. Some are transparent and obvious lies, such as a tree icon on a map often represents more than one tree. Others are white lies – rounding numbers and prioritising details to create a more legible representation. And then there’s the third
WikiLeaks has started accepting secret documents again after nearly five years
You can once again submit secrets to WikiLeaks anonymously, without worrying that some network spy or even a WikiLeaks staffer will reveal your identity. The site announced today that, after several years, it has now launched a beta version its leak submission system running on Tor, the anonymity software. This will once again allow people to share secret documents and tips, according to a report by Wired. This new secure site will upload documents to the WikiLeaks staff. It’s been four and a half years since some WikiLeaks
The Real Reason Why 80{0e584ec94eaa64d073763ee1dc286a1f4d0f941424b1448bbfd01af7d90f9475}+ of Funded Startups Fail
A friend confessed to me the other night that his funded startup had failed. “It was growing,” he said. “We were getting customers. We just weren’t getting them fast enough to continue getting funding.” This is a familiar refrain with startup founders, and I personally know several founders whose businesses fit this bill (including my last funded company.) They have a business that works, with customers. It just doesn’t fit the ridiculous growth profile that most VC’s (venture capitalists) expect. That’s the untold story…
Windows 10 Preview, LG G4 Phone Both Unveiled
New technology ruled the news this week. And that technology might be of interest to small business owners too as they build stronger companies through better operating systems and mobile technology. Microsoft and LG were among the companies with new products to show, even if they aren’t available to your business just yet. Take a look at this week’s Small Business Trends news roundup for more: Technology Trends Windows 10 Preview Reveals Mail and Calendar Upgrades The launch of Windows 10 is set for later this summer, the official Windows blog reports. And excitement is building, The latest technical build preview was recently revealed, giving more of a taste…
Discovery fatigue
When Napster first hit the scene, people listened to as many different songs as they could. It was a feast of music discovery, fueled by access and curiosity. Now, the typical Spotify user listens to music inside a smaller comfort zone. When blogs were fresh and new, we subscribed to them by the hundreds, exploring, learning and seeking more. Over time, many people stopped following the outbound links. When Twitter was new, just about anything seemed worthy …
Never Pay Full Price for Anything
Who pays full price for a car? No one! Yet there are stories of people paying over list price for high demand vehicles such as Toyota Prius. Do you negotiate prices in every purchase? Of course not, that would be too much trouble. So when would it be worth it? There are two (2) categories of purchases that would be worth negotiating a better price. The first is a large purchase such as buying a house, car or travel. The second is recurring purchases such as groceries, services, or clothes. This is …
Internet Marketing Lessons From The $10,000 Apple Watch
Unless you’ve been living under a rock, you know that Apple recently launched the Apple Watch. I would get one, but it requires an iPhone, and I use Nexus 6. My wife has an iPhone so I might get one for her. By far the most interesting watch is the gold Watch Edition. This watch starts at a whopping $10,000, and it’s raising a lot of eyebrows about why Apple would offer such an expensive watch. The answer is really simple, and there’s a great take away lesson from it if you’re an Internet marketer. Big Ticket = Big Profit Most Internet marketers shy away from high priced products because it takes …
Online business fear
Do you have online business fear? “To fight fear, act. To increase fear – wait, put off, postpone.” -David Joseph Schwartz So try the best for your online business,internet business.
SAMSUNG GALAXY STAR 2
SAMSUNG GALAXY STAR 2Produsen smartphone samsung yang berasal dari negri gingseng Korea selatan telah banyak menghadirkan smartphone – smartphon yang berkualitas. Sehingga sampai saait ini produk ini masih tetap menjadi pilihan utama para pecinta smartphone tepatnya di Indonesia. Beberapa waktu yang lalu, smartphone samsung menghadirkan 4 smartphone terbaru yang baru saja diperkenalkan di Indonesia.Satu dari 4 smartphone itu ialah samsung galaxy star 2. Samsung galaxy star 2 ini mendapatkan respon positif dari para pecinta smartphone karena desain yang dimilikinya sangat stylish dan nyaman saat di genggam di tangan serta sangat mudah ketika di masukan di saku karena ukurannya yang tidak …
9 More Marketing Channels to Grow Your Small Business (108)
In the last episode we covered 10 growth channels to explore. In this episode we cover 9 more channels you can leverage to attract more people to your business. We’re adding our experience and advice to the list of 19 channels mentioned in the great book Traction. Enjoy! It’s better to listen on the go! Subscribe on iTunes Subscribe: (how to) iTunes, Soundcloud, Stitcher, RSS, Download 9 More Marketing Channels to Grow Your Small BusinessTweet This SHow Notes Fizzle Show – 10 Marketing Channels to Grow Your Small Business (FS107) Book – Traction: A Startup Guide to Getting Customers…
Why the Links You’ve Built Aren’t Helping Your Page Rank Higher – Whiteboard Friday
Posted by randfishLink building can be incredibly effective, but sometimes a lot of effort can go into earning links with absolutely no improvement in rankings. Why? In today’s Whiteboard Friday, Rand shows us four things we should look at in these cases, help us hone our link building skills and make the process more effective. For reference, here’s a still of this week’s whiteboard. Click on it to open a high resolution image in a new tab! Video transcriptionHowdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we’re chatting about why link building sometimes fails. So I’ve got an example here. I’m going…
Get 20{0e584ec94eaa64d073763ee1dc286a1f4d0f941424b1448bbfd01af7d90f9475} Off Uber with Capital One
Uber just got a lot cheaper — 20{0e584ec94eaa64d073763ee1dc286a1f4d0f941424b1448bbfd01af7d90f9475} cheaper — for Capital One Quicksilver or QuicksilverOne cardholders. Now through next April, cardholders will get 20{0e584ec94eaa64d073763ee1dc286a1f4d0f941424b1448bbfd01af7d90f9475} back on all Uber rides, on top of the 1.5{0e584ec94eaa64d073763ee1dc286a1f4d0f941424b1448bbfd01af7d90f9475} cash back they already earn with their card. There is no need to sign up! Just pay with your…
Is It Time to Dip Into Your Emergency Fund?
One of the most important things you can do for your financial security is to build an emergency fund. Unfortunately, many Americans aren’t prepared with a fund that they can tap in the event of a financial emergency. The Americans that do have an emergency fund, though, might not know when to tap into it. It’s easy to feel as though any setback is an emergency. Another temptation is the fact that you have a large amount of money sitting there, and it seems like you could do something better with it…
Re-Evaluating Your Financial Priorities
Note: This is a post from Joan Otto, Man Vs. Debt community manager. Read more about Joan.Since I shared my report from the three-year mark of my battle against debt, I’ve been amazed at the kind words from so many members of the Man Vs. Debt community. From comments to Twitter messages to emails, it’s really reaffirmed my commitment to pushing forward and – even if it’s more eventually than I’d like – ending up debt-free and staying that way for life.That said, opening up about my slower-than-expected progress has also forced me …