Social Media Marketing Fatal Attraction: When Content Earns Your Brand the Wrong Type of Attention
You’re probably familiar with at least a few social media horror stories; those epic hate-bombing situations, where companies commit social suicide in one way or another and pay for it very publicly. One such company was Boners BBQ, who posted on their Facebook page a picture of a customer who had written an unfavorable Yelp review… and captioned it with a rant which included calling her horrible names and accusing her of not tipping the staff (see the full story by Scott Stratten at Unmarketing). The fatal attraction I speak of is more insidious, less intentional, yet can chip away at your time and resources, effectively undermining your social efforts and…
Top UK Online Marketing Influencers & Bloggers in 2013
For the past 2 years we’ve been publishing a list of the top UK focused internet marketing blogs in advance of speaking at events. This year I’ll be presenting on Creative Content Marketing at SES London February 19th. Since bloggers do more than just write posts, I’ve shifted the focus of this list from blogs to individuals. With the increasing importance of authorship and personal brands, I think it’s important to consider individual bloggers and the content they share whether its tweets, status updates, or other useful information…
Online Marketing News: Google Gets Explosive, Facebook Graph Gets Creepy, Tumblr Gets Sexy
How to Play the Content Marketing Game Content marketing software company SocialEars share 14 methods for winning the game of content marketing in this fun infographic. Follow the rules to earn more relevant eyes on your content; be careful, though, over-promotion could result in your company losing the game. While it’s certainly true that promotion is important, the infographic misses the mark in exactly when this becomes an important consideration. As TopRank CEO Lee Odden has said time and again, the time to think about …
Numero Uno Web Solutions, a Toronto-based SEO and Internet Marketing …
Numero Uno Web Solutions, a Toronto-based SEO and Internet Marketing Company, Announces Top Search Marketing Goals Strategy for 2013 Numero Uno Web Solutions , a fast-growing global search engine optimization and Internet marketing firm that caters to small and mid-size business-to-consumer companies, announces its top marketing initiatives for … (more)
BarefootSEO.com Launches Holistic Approach to SEO and Internet Marketing
Search Engine Optimization is one of the most cost effective and impactful ways to market a business.
An Introduction to Internet Marketing by SubmitYourArticle.com
SubmitYourArticle.com discuss ways to help business owners who are brand new to internet marketing and would like to start marketing their websites in earnest in the New Year.
Top 10 Expertise Endorsement Received by Ted Nuyten (BusinessforHome.org) from "Adam Green"
Ted Nuyten lives in the Netherlands, near Amsterdam. Ted has a proven track record in the corporate world working for IBM, Siemens, DELL, and Verizon as in Direct Selling and Internet Marketing.
Internet video ads gaining importance amidst marketers and Web publishers – NDTV
NDTVInternet video ads gaining importance amidst marketers and Web publishersNDTVInternet video ads, long a sideshow in the online advertising market, are gaining in importance to marketers and Web publishers as they look to capitalize on consumers' changing viewing habits and tap a $70 billion television market. … The growing …and more »
Websites, search priorities essential for every business – Dunwoody Crier
Websites, search priorities essential for every businessDunwoody CrierAccording to an article published in BusinessNewsDaily, Google, the Internet search giant, conducted a study and found that 97 percent of consumers go online to do research on products or services. Yet, surprisingly, Google found that nearly two-thirds …
10 Content Experts Weigh in on Author Rank in 2013: Part II – Vertical Measures (blog)
Vertical Measures (blog)10 Content Experts Weigh in on Author Rank in 2013: Part IIVertical Measures (blog)I am pretty sure this will be abused but I guess Google is well-prepared for that (Google's Agent rank patent clearly states that the Author Rank will be hard to build and easy to lose if you get involved in suspicious schemes). The number of related …
Amazon plans to compete with Google, Facebook and Microsoft in online ad … – Computer Business Review
Amazon plans to compete with Google, Facebook and Microsoft in online ad …Computer Business ReviewAds will also be displayed on Kindle devices along with other Internet links. The company is aiming to take on established digital marketing businesses rivals Google, Facebook, Microsoft and AOL. Amazon Media Group global sales vice-president, Lisa …and more »
On Data Privacy Day, Google Standing Up for Privacy and Transparency – Business 2 Community
Business 2 CommunityOn Data Privacy Day, Google Standing Up for Privacy and TransparencyBusiness 2 CommunityOnline commerce allows for easier, more effective marketing. That's the nature of having more detailed data. Ever since online marketing and commerce started to pick up steam, critics about privacy always rang in. Google has been a target of many …Twitter makes gov't data requests more publicMarketing Weekall 122 news articles »
Web hosting, software, web testing top the online job market as Freelancer.com … – e27
Web hosting, software, web testing top the online job market as Freelancer.com …e27Interestingly, social media and Internet marketing projects continue to decline due to the effects of Google's constant tweaks to its search platform. Facebook, Twitter, Internet Marketing and SEO are experiencing single digit declines across the board …and more »
Google touts retail solutions – Marketing Week
Google touts retail solutionsMarketing WeekKiddicare is poised to open 10 new bricks and mortar outlets having successfully integrated digital into its off- and online marketing as well as implementing digital into its in-store format, including in-store kiosks and free Wi-Fi, he says. An …
Google Remains the #1 Internet Marketing Fact of Life; Cyberset Clients Thrive … – PR Newswire (press release)
Google Remains the #1 Internet Marketing Fact of Life; Cyberset Clients Thrive …PR Newswire (press release)4, 2013 /PRNewswire/ — Internet marketing company Cyberset has focused much of its efforts on Google since its inception. That direction has now been bolstered by the January 3 decision by the Federal Trade Commission (FTC) not to pursue antitrust …and more »
Increasing Quality and Authority: James Schramko Recommends a Strategy to … – Equities.com
Increasing Quality and Authority: James Schramko Recommends a Strategy to …Equities.comTo help online marketers and business owners everywhere safely ride out the latest wave of changes, Internet marketing expert James Schramko cites several ways to recover or maintain a site's integrity and continued operations in a recent news update …International Search and Social ConsiderationsBusiness 2 CommunityHigherVisibility.com One of PromotionWorld's Top 10 SEO Companies for …San Francisco Chronicle (press release)all 19 news articles »
